Gigi Cosmetic Laboratories was established in 1957 by the late Mr. Eliezer Landau. Mr. Landau’s aim was to turn Gigi Cosmetic Laboratories into the leading professional cosmetics company in Israel, which caters to its clients’ every need. And thus, the motto, “You are in good hands with Gigi”, was born. This motto guides Gigi Cosmetic Laboratories to this very day.
Credibility, professionalism, innovation and loyalty are Gigi’s secret of success. Starting with just a couple of products, Gigi Cosmetic Laboratories today has an array of over 400 quality products which are divided into two categories, products for the use at the beauty salon and products for the end user. Today, Gigi Cosmetic Laboratories dominates over 60% of the professional cosmetic market in Israel, and exports its products world wide.
The use of novel active ingredients is in fact one of Gigi’s trademarks; the tight cooperation between Gigi Cosmetic Laboratories and Pharmaceutical manufacturers enables Gigi to be the first company to use Pharmaceutical ingredients which have been authorized for the use in cosmetic products. Gigi Cosmetic Laboratories launches an average of two new ranges every year.
Gigi Cosmetic Laboratories focuses on modernity the development of its products is based on “High-Tech” advanced active cosmetology, based on natural ingredients and special technique, which offer effective and visible results. All Gigi Cosmetic Laboratories products are bio-compatible (i.e. formulated with substances equivalent to the skin), tested under the most prestigious dermatological institutes in the world. Superior production conditions, meticulous quality control and efficacy testing ensure superior products. Since 1990 the company maintains Common European Market standards, American standards and of course Israeli standards regarding production and control. Eco-friendly, recyclable packaging is used and Gigi products are not tested on animals.
Gigi Cosmetic Cosmetic Laboratories maintains the family spirit typical of the company since its foundation. Ron Landau, following the tradition set by his father, Eliezer Landau, acknowledges that the people are the company and they contribute to its success.